SALES & MARKETING MANAGER

Your role is to lead the development and implementation of strategic marketing strategies that elevate our 5* small luxury Resort & Wellness brand’s presence and appeal to our discerning clientele.

• Duties and responsibilities:

  • Develop, implement, execute and achieve sales and marketing strategies that will drive revenue growth and increase market share
  • Oversee the development and maintenance of the brand identity, ensuring consistency across all channels
  • Implement strategies to enhance brand visibility and recognition
  • Maximize revenue opportunities for all revenue centers including MICE, Food & Beverage and Wellness & Spa and grow market share
  • Lead the development and execution of marketing campaigns across various channels
  • Manage digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing
  • Conduct market research to identify trends, target audiences, develop and set rates as well as tactical offers through review of market research and trends
  • Develop the annual sales and marketing budget and action plan
  • Closely track and analyze the performance of marketing campaigns
  • Conduct local and international sales calls and attend trade fairs
  • Evaluate and manage the performance of distribution channels, i.e., OTAs, Tour Operators, Booking Engine and General Sales Agents and partners and provide necessary assistance

  Key Competencies:

  The ideal candidate shall:

  • Possess a Bachelor's degree in Marketing or Business Administration with a marketing concentration, preferably in Luxury Brand Management
  • Have 8+ years including 5 years in a managerial position and 2 years in a sales position in hospitality.  Experience in the luxury hotel industry is an advantage
  • Have proven success in a similar role
  • Versed in hotel Reservation and Property Management System and digital marketing tactics
  • Be results oriented
  • Have strong networking, communication analytical, time management and organizational abilities