Marketing Deployment Assistant (2508-MDA)

Our client in the communication sector is seeking to recruit a Marketing Deployment Assistant to support the implementation of consumer/trade engagement activities within the market in line with the agreed cycle plan and marketing/brand strategy.

Responsibilities:

• Implement and evaluate the activities stipulated in the cycle plan to ensure that marketing objectives are achieved.
• Execute all marketing activities in line with market and brand strategy, market regulation and International Marketing Principles.
• Recommend touchpoints for the execution of the activities. Ensure markets have the right level of merchandising materials in stock.
• Drive implementation of Customer engagement programmes, ensure programmes meet objectives & are evaluated for learning’s.
• Support cycle activity rollout including Activity Recommendation [ACREC] generation and regular evaluations.

Management:

• Manage the merchandising store and the implementation of the merchandising strategy (development, deployment, maintenance and evaluation).
• Constant monitoring and reporting of BSE & NBSE to ensure activities are within budget set.
• Monitor all other resources allocated to implement cycle plan to ensure efficiency in execution.
• Ensure that all project types are managed within approved ACREC and follows process before release to market.
• Actively participate in the monthly business planning cycle by supporting the Market Manager.

Leadership Accountabilities:

• Proactively take leadership for own development by ensuring Performance Objectives for the year are set, Career plan updated, and individual training being carried out.
• Drive the above market way of working to ensure timely execution of plans.
• Assist to identify, initiate, manage and develop new product and packaging projects, to satisfy consumer needs to contribute to future corporate growth and profit objectives.
• Contribute to create a climate which encourages innovation and creativity.
• Understand market needs on merchandising, through visits and interaction, and translate it into actionable opportunities.
• Work closely with activations agencies to deliver on agreed objectives.

Profile:

• University degree in either Marketing or Management.
• At least 3 years’ experience in Marketing, with knowledge in Brand/Trade marketing activities (Cycle planning, Advertising and Promotion).
• Experience in EMF (Cycle planning, brand plan and brand review).
• Computer literate and well versed with all Microsoft Office Packages.
• Strategic thinker, with good communication and interpersonal skills.
• Trade Marketing & Development at entry level Project Management skills will be an advantage.