Brand Executive - Indian Ocean Islands (Excluding Mauritius)

Key Responsibilities:

• Manage and develop the brand and product portfolio across the Indian Ocean Islands, adapting regional strategies to local market dynamics, consumer needs, and commercial opportunities
• Develop and execute marketing strategies across key markets, ensuring consistent brand positioning while allowing for local market adaptation
• Drive sales and portfolio growth across multiple distribution channels, working closely with distributors, retailers, and key trade partners across the region
• Monitor market trends, competitor activities, consumer insights, pricing, and category developments across individual island markets to identify growth opportunities and strengthen market performance
• Planning and execute product launches, promotional campaigns, trade marketing initiatives, ATL/BTL activities, and market activations
• Coordinate with local distributors, retailers and partners to ensure effective implementation of brand strategies, promotional calendars, merchandising standards, and in-store visibility initiatives
• Analyze sales, inventory, market share, promotional performance, and brand KPIs by market, providing regular regional performance reports and actionable recommendations to drive business growth
• Develop and deliver product, brand, and sales training to distributors, sales teams, business partners, and other key stakeholders across the region
• Conduct regular business reviews with distributors and suppliers to assess performance, identify gaps, agree on action plans, and ensure alignment with business objectives

Job Requirements:

• Minimum a Degree in Marketing or any other related field
• At least 3 years’ experience in Brand/Sales environment
• Prior exposure to FMCG sector
• Excellent analytical and problem-solving skills with the ability to interpret market and sales data
• Self-driven and autonomous with strong negotiating and persuasive skills
• Strong project management and coordination capabilities
• Proficient in Microsoft Office applications, particularly Excel and PowerPoint
• Strong interpersonal, written, and verbal communication skills with the ability to build relationships across all levels
• Willingness to support regional business development initiatives
• Holder of a valid driving license