Customer Relationship Management Executive

Customer Relationship Management (CRM) Executive

About STM Consulting

STM Consulting provides tailored services that improve and optimise digital experience platforms in the iGaming sector. Our services cover Digital Marketing, Graphic Design, Strategic Consultation, Data & Analytics, CRM Integration and Customer Support.

Our operations are growing across the African region, so we are expanding our team in Mauritius and recruiting talented professionals to support that growth.

The Role

As CRM Executive, you will lead customer retention and engagement for our overseas operations. You will run campaigns from start to finish and use data to improve the player experience in highly competitive international markets.

Key Responsibilities

• Campaign management: Build, schedule and run multi-channel CRM campaigns (SMS, web push, in-app messaging).
• Customer journeys: Launch and manage automated player journeys with the Marketing and Product teams.
• Performance optimisation: A/B test messaging, subject lines and timing to improve open rates, CTRs and conversions.
• Data and analytics: Analyse player behaviour to refine targeting, and produce regular performance reports with the CRM Manager.
• Platform management: Keep onsite pages up to date so users have a smooth experience.
• Compliance and risk: Monitor for bonus abuse, check that promotions are cost-effective, and follow data protection laws and responsible gaming policies.
• Customer resolution: Act as the escalation point for internal and external queries and resolve them within SLAs.
• Account management: Credit cashback, bonuses and rewards accurately, following standard procedures.

Requirements

• At least 2 years of hands-on CRM experience (required). Experience in iGaming, Fintech or international BPO is a strong advantage.
• Experience with CRM platforms, marketing automation tools and analytics software (e.g. Power BI, Tableau), and advanced spreadsheet skills.
• Solid knowledge of customer retention, conversion techniques and high-volume promotions.
• Ability to investigate issues independently using multiple reporting sources.
• Excellent written and spoken English, with the ability to explain complex ideas clearly to international stakeholders.
• Strong professionalism, the ability to juggle several tight deadlines, and the ability to stay calm under pressure.

What We Offer

• A competitive salary and comprehensive benefits.
• A role in a fast-growing, dynamic industry.
• A collaborative and welcoming workplace that values innovation.
• Ongoing training and professional development.

Bring your talents to our table. We look forward to hearing from you.