Medical Representative

Purpose of the Job:  

• The Medical Detailing Representative is responsible for effective management of a designated territory assigned to the representative
• To ensure excellent execution of cycle activities as per cycle brief aligned to cycle activities
• Medical Detailing on Reckitt Brands to increase levels of recommendation and increased Scripts from HCP’s 
• Promote and actively drive pharmacy trainings of pharmacy staff with focus on Reckitt brand portfolio
• Focus on efficient coverage and frequency of customers in assigned territory
• CRM system should be used to prioritise and execute the appropriate drivers by format, customer, category and brand; these should be followed as per the cycle plan priorities, issued by the Effective Sales Force Manager

Key/Primary Responsibilities

Health Care Professional Engagement & Education:

• Conduct face-to-face detailing calls with specialists, GP’s, nurses, physiotherapists, and pharmacists/pharmacy technician.
• Deliver clinical education and product training sessions to ensure HCPs understand the benefits, appropriate use, and safety profiles of Reckitt’s products.
• Facilitate CPD-accredited educational sessions for doctors and pharmacists.
• Support activations for doctors and pharmacists, ensuring engagement with key therapeutic areas.

 Pharmacy Engagement:

• Provide in-depth product training and clinical updates to pharmacy staff.
• Educate pharmacists on best practices for patient counselling related to Reckitt’s portfolio.

Regulatory & Pharmacovigilance Support:

• Report adverse events and product complaints in line with Reckitt’s pharmacovigilance policies.
• Communicate updates on PI label changes and ensure HCPs are informed of any regulatory changes.

Operational & Administrative Responsibilities:

• Log all detailing calls, trainings and interactions in the company’s CRM system.
• Manage monthly budgets related to travel, activations, and educational initiatives.
• Prepare and submit reports on field activities, HCP engagement, and market insights.

Sales Responsibilities

• Achieve sales targets and market share growth within a designated territory.
• Monitor competitor activity and market trends to adjust strategies accordingly.
• Maintain accurate records of sales activities, customer interactions, and territory performance.
• Prescription Volume: Number of prescriptions written for a specific drug category
• Sales Revenue: Total revenue generated from product sales in a territory.

Industry Events & Continuous Learning:

• Attend and represent Reckitt at relevant medical conferences, trade shows, and CME events.
• Stay up to date with medical and scientific developments relevant to Reckitt’s product portfolio.
• Collaborate with internal stakeholders to align educational efforts with broader medical marketing strategies.

Professional Qualification & Experience

• Prior experience as Medical Detailing representative is preferable for Senior representatives but not essential for Junior representatives

Technical / Professional qualifications required:

• Minimum BSc Degree or similar qualification in line with healthcare profession
• Ex Physiotherapist or Biokinetics or Pharmacy Related qualification

Education and Experience Requirements

• Presentation and communication skills
• A base level of computer skills
• Knowledge of MS Office + PowerPoints
• A general understanding of the Healthcare environment in SA

Personal Competences

• A general understanding of the Healthcare environment in SA
• Ability to detail products to Specialists, GP’s and Pharmacists
• Understanding targets & KPI’s and how to interpret and analyze data
• Basic or medial understanding of Budgets and Finances

Presentation skills and Communication Skills in relevant