Digital Marketing Officer

The DMO will be responsible for developing, implementing, and managing marketing campaigns that promote a company's Digital Marketing Strategy across all its sectors of activity.

Job Profile & Purpose

• Assist the Marketing Manager in the development of the Company Digital Marketing Strategy
• Develop, implement and manage the social media channels of the company
• Work with copywriters and designers to ensure that our digital contents are engaging and appealing for our audiences
• Measure the success of every digital marketing campaign and provide for reporting on weekly basis
• Keep up to date with the latest digital marketing best practices and technologies
• Monitor audience engagement and suggest content optimisations
• Communication with industry professionals and influences via social media to create a strong network for our brands
• Strong knowledge of Facebook Meta Business Suite, PPC campaign management, and digital analytics tools to manage, create, and monitor effective digital campaigns within budget.
• Experience in managing advertising campaigns on LinkedIn.
• Proficiency in using content management systems like WordPress.

Candidate Profile

• Bachelor’s degree in Marketing, Digital Marketing, or related field
• Minimum of 2 years’ experience in Digital Marketing
• Creative thinker and storyteller
• Passion for creativity and technologies
• Analytical skills to use digital marketing analytics to gauge the success of all digital marketing activities
• Fluent in spoken and written English and French