Customer Experience and Digital Marketing Officer (Speedfreight Ltd)

Are you passionately committed to build your dream career...! Join the ABC Group of Companies for a brilliant career in Speedfreight Ltd.

Are you passionately committed to build your dream career...! Join the ABC Group of Companies for a brilliant career in Speedfreight Ltd.

Over the past 41 years, Speedfreight has developed a reputation in the shipping & logistics sector. As part of its strategy, Speedfreight is looking for an experienced and dynamic Customer Experience and Digital Marketing Officer to join its growing team. The role demands strong customer service experience, leads generation, digital technical agility, collaboration and a passion for continuous learning. The candidate will be responsible to develop original content and suggest creative ways to create the company visibility, create and maintain a strong online presence for the company through social media platforms.

Customer Experience and Digital Marketing Officer

Responsibilities:

1) Customer Experience:

• Track customer experiences across online and offline channels
• Build and implement and end to end customer journey
• Build on customer retention strategies plan
• Ensure that the customer experience journey is being adhered and respected at all levels
• Involve in designing the best solution options for business and customer needs
• Provide analysis and reports on campaigns and surveys
• Document processes, develop & implement strategies and improve the overall customer experience

2) Marketing:

• Align marketing initiatives to the overall customer experience
• Development and implement marketing strategies and marketing plan(s)
• Advertise and promote products and services of the company
• Organise and participate in marketing and related events
• Create and publish creative written and graphic content for social media pages
• Social Media lead generation campaigns
• Conduct market research to identify opportunities for promotion and growth
• Analyse and prepare reports such monitoring and analyzing marketing campaign performance metrics, website analytics, social media metrics, and other relevant data.
• Properly maintain and monitor company’s website
• Conduct market research

Key Competencies:

• Sound understanding of Marketing and Customer Experience principles
• Knowledge of Adobe Graphic design tools will be an advantage
• Flexible, ability to multitask, detail-oriented, positive mindset and creative thinking skills
• Excellent communication and written skills in English and French
• Good presentation and negotiating skills

Requirements:

• A Degree in Marketing
• Digital Marketing certifications would be an advantage
• Minimum 3 years’ experience in a similar position
• Desirable experience in a Shipping & Logistics company

Speedfreight Ltd reserves the right to call for interviews only the best qualified candidates.