Digital Marketer 

Location: Curepipe, Mauritius
Type: Full-Time | Hybrid

About Blablabla Agency

Blablabla Agency is a leading Mauritius-based advertising and web agency delivering comprehensive digital solutions to clients worldwide. We specialize in web development, digital advertising, brand and creative services, SEO, content creation, social media management, and AI-powered solutions. Our multilingual team operates in French, English, and Mauritian Creole to drive measurable business growth and digital excellence.

The Role

We are looking for an experienced and results-driven Digital Marketer to join our team in Curepipe. This position requires a strategic thinker with comprehensive knowledge of digital marketing systems and proven ability to manage and grow online communities across multiple platforms. The successful candidate will take ownership of client campaigns, community management, and multi-channel marketing initiatives.

Key Responsibilities

Digital Marketing Strategy & Execution

• Develop and implement comprehensive digital marketing strategies across all channels
• Plan, execute, and optimize campaigns using the full spectrum of digital marketing tools and platforms
• Manage end-to-end digital marketing projects from conception to analysis
• Stay current with digital marketing trends, tools, and best practices

Community Management

• Create, manage, and moderate brand communities on Facebook Groups and Reddit
• Build and nurture engaged online communities that drive brand loyalty
• Develop community guidelines and moderation protocols
• Monitor conversations, respond to inquiries, and facilitate meaningful discussions
• Identify and engage with brand advocates and influencers

Social Media Management

• Manage multiple social media accounts including LinkedIn, Facebook, TikTok, Instagram, and other platforms
• Create compelling content and copy that drives engagement and conversions
• Schedule and publish posts using social media management tools
• Analyze performance metrics and adjust strategies accordingly

Content Creation & Design

• Design visuals using Canva or Adobe Illustrator
• Write persuasive copy for various digital channels
• Develop creative concepts and proposals for brands
• Maintain brand consistency across all marketing materials

SEO & SEA

• Implement and manage SEO strategies to improve organic search rankings
• Plan, launch, and optimize SEA campaigns (Google Ads, social media ads)
• Conduct keyword research and competitive analysis
• Monitor and report on campaign performance

Analytics & Reporting

• Track KPIs and generate performance reports
• Use data-driven insights to optimize campaigns
• Present findings and recommendations to clients and internal teams

Required Skills & Qualifications

Essential:

• Comprehensive knowledge of all digital marketing systems including:

  • Social media marketing platforms and management tools
  • Email marketing platforms
  • CRM systems
  • Marketing automation tools
  • Analytics platforms (Google Analytics, Meta Business Suite, etc.)
  • SEO tools (SEMrush, Ahrefs, Moz, etc.)
  • Advertising platforms (Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.)
  • Content management systems

• Proven experience in community management

• Bilingual proficiency in English and French (written and spoken)

Preferred:

• 2+ years of experience in digital marketing or related field
• Understanding of Mauritian Creole
• Experience with AI-powered marketing tools (not only chatGPT)
• Knowledge of video editing
• Certification in Google Ads, Facebook Blueprint, or similar
• Experience working with international clients
• Familiarity with e-commerce marketing

What We Offer

• Opportunity to work with diverse international clients
• Hybrid work arrangement for flexibility
• Collaborative and innovative work environment
• Professional development opportunities
• Competitive compensation package
• Exposure to cutting-edge digital marketing technologies
• Creative freedom to propose and implement new ideas
• Supportive team culture

Please include:

1. Your CV/Resume
2. Cover letter detailing your digital marketing experience
3. Portfolio showcasing your work (campaigns, content, designs, community management examples)
4. Examples of communities you have managed (Facebook Groups, Reddit, or other platforms)
5. Case studies or results from previous campaigns (if available)

Blablabla Agency is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.