SEO Supervisor L5

SEO Supervisor

• Strategic consultancy for Performance Marketing for any of the products our client has (Health OTC, hair care)
• Performance Marketing campaigns: planning, implementing, managing and optimizing international SEM campaigns incl. Paid Social, Paid Search & Native Ads (especially Taboola & Outbrain) precisely - based on data analysis
• Thorough analysis of campaign performance metrics, identification of trends and derivation of actionable recommendations to optimize performance and ROI
• Confident handling of KPI such as CTR, CVR and ROAS
• Independent creation of test scenarios and implementation with a focus on performance optimization
• Targeting strategies: Develop innovative targeting and segmentation strategies to maximize channel performance
• Reporting: Create detailed reports and derive data-driven budget and action recommendations from them
• Development of budget and media plans
• Carrying out competitor and benchmark analyses
• Project management: Manage projects, manage service providers and manage budgets efficiently
• SPOC for the client – weekly/bi-weekly meetings with the client, presentation of development and KPIs