Marketing Coordinator

The job incumbent will be responsible for the execution of marketing strategies. He/she will manage and oversee campaigns geared at promoting Mont Choisy Group services.

Responsibilities:

•              To develop and execute the plans for marketing campaign.

•              Organise and oversee advertising/communication campaigns (social media) and promotional events for all Mont Choisy entities

•              Drafting of reports, creating content, and coordinating its proposal with the sales teams for their strategies to succeed.

•              Provide monthly reports on strategy and action plan progress (Dashboard), with an overview on market trends, customer behaviour and competitive landscape.

•              Traffic all advertising efforts to appropriate channels.

•              Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.

•              Produce creative content including videos and the use of technological tools to make it visually appealing

•              Responsible for logistics and delivery of all marketing material

•              Organisation and coordination of all promotional activities as well as maintaining promotional materials inventory.

•              Work with outsourced designers to produce materials of visual impact and within brand guidelines as well as helping in the delivery of content that meets clients’ specifications

•              To bring forward new ideas internally such as designing of corporate gifts, goodies etc…

•              Execute all marketing database, newsletter, communiqué, email campaigns, social media, and display advertising campaigns

•              Work with media partners and attend their content needs

•              Create marketing and communication tools: brochures, billboards, magazines, newsletters, banners, digital marketing tools, etc

•              Prepare marketing agreements (LOA’s, Contracts, media contracts) and update the relevant database

•              Network with suppliers, partner organizations, large contractors, and other professionals

•              Maintain organisation of the editorial strategy, content creation and resizing for multiple forms of communications

•              Prepare marketing and communication action plan for the launch of new developments

•              Attend key conferences to manage booth, do customer interviews and focus groups

•              Monitoring of budgets by comparing and analysing actual results with plans and forecasts.

•              Monitor the market industry news and submit reports on emerging trends to the management each month.

•              Responsible of administrative follow-ups (purchase orders, payment follow-ups), budget allocation and competitor analysis.

•              Analysis & Tracking of Performance - measuring the performance of the campaigns 

•              Website monitoring and management

Any other cognate duties

Education and Qualifications:

Education:

o             Bachelor’s degree in Marketing or Sales or relevant qualification

o             Digital Marketing certificate is desirable

Experience:

o             At least 3 years in the Sales/Marketing field