Digital Marketing Coordinator

Key/Primary Responsibilities

Collaborate with brand coordinators and specialists to develop a comprehensive digital content plan.
Support various areas of Media Marketing, including PPC, Email Marketing, SEO, Keyword Research, Google Analytics, Website UX, and Paid social media.
Monitor and manage the digital marketing budget for brands, optimizing spend for meta-ad campaigns and other initiatives.
Utilize tools like Canva to create visually appealing and compelling graphics and visuals for meta-ad campaigns.
Design and curate content that captures the essence of our brand and resonates with our audience.
Nurture strong relationship with suppliers and close follow up of outsourced tasks.
Track and report key metrics and performance of content and engagement across digital platforms.
Monitor social media channels and meta-ad interactions, responding promptly to comments, messages, and inquiries.
Coordinate with various teams to gather relevant information and updates.

Education/Competence

Diploma/bachelor’s degree in communication/Marketing/Digital Marketing or at least 4 years’ experience in a similar position
Good knowledge of Canva or Adobe Illustrator/Photoshop
Mailchimp/Zoho or any relevant email marketing tool
Website content management skills on WordPress or any other CMS
Facebook Business Manager
Project Management Software
Google Analytics, Google Search Console and Google AdWords
Strong creative writing and communication skills
Knowledge of WooCommerce is recommended
High level of energy and enthusiasm
Good interpersonal skills and ability to work in a fast-paced environment.
Strong interpersonal skills and a team player

Grays