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Brand & Creative Lead
- Moka
- Not disclosed
- Posted Jun 22, 2026
- Closing 22/07/2026
- Marketing / Sales
- Brand Lead
- Creative Lead
- Marketing Specialist
- design
Job Description
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Career Opportunity
C-Care International, part of the healthcare cluster of CIEL Group, is a Mauritian private healthcare group that owns and operates four healthcare facilities in Mauritius, namely C-Care Darné, Wellkin, Grand-Baie and Tamarin, and two hospitals in Uganda, C-Care IHK and IMC. C-Care also owns and manages 22 primary care Clinics and 55 C-Lab collection centres in Mauritius, Uganda, and Madagascar.
C-Care is currently looking for a Brand & Creative Lead to be based at C-Care Corporate Office, in Mauritius.
Brand & Creative Lead
Reporting to the Head of Development, Marketing, and Communication, the selected candidate will be responsible for defining, maintaining, and evolving the C-Care brand identity — covering brand guidelines, visual standards, design templates, and digital touchpoints including the website and mobile App.
What you will be doing:
- Own
and maintain the C-Care master brand guidelines across all entities
and markets.
- Ensure consistent
application of brand identity across all touchpoints — print, digital,
environmental, and social.
- Review and approve all
branded materials produced by internal teams and external partners.
- Conduct regular brand audits across all group entities to identify inconsistencies and enforce corrective action.
- Act as the primary point of escalation for brand-related decisions across the group.
- Define and produce
comprehensive brand guidelines tailored to each C-Care entity: hospitals,
clinics, C-Lab, and Dentcare across all markets.
- Develop standardised design
templates for recurring communication needs (signage, brochures, presentations,
social media, etc.).
- Ensure templates are
practical, on-brand, and accessible to unit-level teams with varying design
capabilities.
- Update brand assets and
guidelines in response to strategic brand evolution or market expansion.
- Provide creative direction
and quality oversight for all social media designs across C-Care
platforms.
- Guide and mentor unit
designers across the group — providing creative feedback, direction, and brand
alignment without direct line management authority.
- Lead the creative concept
and execution for key campaigns and brand activations.
- Manage select design tasks
directly, particularly for corporate-level or cross-entity deliverables.
- Set and uphold creative
standards that reflect C-Care's positioning as a premium healthcare
group.
- Own the brand look and feel
of the C-Care website and mobile App.
- Collaborate with digital and
IT teams to ensure UI/UX design is aligned with brand standards.
- Review
and validate digital assets, banners, and interfaces prior to
publication or deployment.
- Champion a consistent and
premium digital brand experience across all platforms and markets.
- Ensure brand consistency
across all C-Care markets — Mauritius, Madagascar, and Uganda.
- Adapt brand assets and
templates to local contexts where required,
while maintaining group-wide coherence.
- Support the onboarding of
new markets or entities into the C-Care brand framework.
- Liaise with local marketing
teams to cascade brand standards effectively.
- Plan and execute periodic
brand audits across all entities and markets.
- Document audit findings and
produce actionable improvement plans.
- Track the implementation of brand corrections and improvements over time.
- Report brand audit outcomes and brand health updates to the Head of Development, Marketing & Communication.
What are we looking for?
- Degree or diploma in Graphic Design, Visual Communication, Brand Management, Marketing, or a related creative discipline. Additional certification in brand strategy, UX/UI design, or digital marketing is an advantage.
- 5+ years of experience in brand management, creative
direction, or graphic design — ideally within an agency environment.
- Proven track record of owning and managing a
brand identity across multiple entities or markets.
- Experience producing and enforcing brand guidelines
for complex, multi-brand organisations.
- Demonstrated ability to guide and influence creative
teams without formal line management authority.
- Hands-on design execution experience, with the ability
to produce corporate-level creative work independently.
- Exposure to the healthcare sector or regulated industries is an advantage.
- Experience working in or with multi-country teams (Africa / Indian Ocean region a plus).
- Expert proficiency in Adobe Creative Suite (Photoshop,
Illustrator, InDesign) and/or Figma.
- Strong understanding of brand architecture, visual identity systems, and
design systems.
- Knowledge of digital design principles including web, App UI/UX, and
social media formats.
- Ability to develop practical design templates usable by non-specialist
teams.
- Familiarity with print production processes and vendor
management.
- Proficiency in Microsoft Office (PowerPoint, Word) for corporate
brand applications.
- Understanding of brand governance frameworks across multi-entity
organisations.
- Creative with a strong aesthetic sensibility and an eye for detail.
- Highly organised and able to manage multiple projects and deadlines
simultaneously.
- Strong sense of ownership, accountability, and brand pride.
- Excellent communicator — able to articulate and champion brand decisions clearly to both creative and non-creative audiences.
- Collaborative and able to influence without authority across diverse,
multi-market teams.
- Proactive, solutions-oriented, and adaptable in a fast-paced,
multi-entity environment.
- Confident and credible with senior stakeholders, including C-Suite.
- Passionate about design excellence and committed to elevating the brand at every touchpoint.
Location: C-Care Corporate Office, Moka, Mauritius
Management
reserves the right to call only the best candidates for an interview. If you
have not received any communication after the deadline, feel free to call us
for any query.