Indoor / Outdoor Sales Representative

Ashford Capital is seeking a dynamic, customer-focused, and results-driven Indoor / Outdoor Sales Representative to join its team.

The successful candidate will be responsible for managing sales activities both within the showroom and in the field. This includes assisting walk-in customers, presenting products and solutions, generating new business opportunities, developing client relationships, and achieving monthly sales targets.

The ideal candidate will have excellent communication and interpersonal skills, a strong sales mindset, and the ability to build lasting relationships with both new and existing customers.

Key Responsibilities

Indoor / Showroom Sales

• Welcome and assist walk-in customers in a professional, friendly, and engaging manner.
• Understand customers' requirements and recommend suitable products or solutions based on their needs.
• Present and explain product ranges, features, benefits, pricing, and available options.
• Respond promptly and accurately to customer inquiries, both in person and through other communication channels.
• Prepare quotations and proposals based on customer requirements.
• Negotiate and close sales while ensuring a positive customer experience.
• Follow up with customers on quotations, pending decisions, and potential purchases.
• Maintain a clean, organised, and professional showroom environment.
• Ensure customers receive accurate product information and appropriate after-sales assistance.

Outdoor / Field Sales

• Identify and develop new business opportunities through cold calling, prospecting, referrals, networking, and other sales activities.
• Conduct outbound sales visits to prospective and existing clients.
• Schedule and attend field meetings with potential customers and business accounts.
• Present products, services, and tailored proposals to prospective clients.
• Identify customer needs and provide appropriate solutions that meet their requirements and budget.
• Negotiate commercial terms and secure new accounts in line with company objectives.
• Build and maintain strong relationships with new and existing customers.
• Conduct regular follow-ups to convert leads and maximise sales opportunities.
• Explore new markets, territories, and customer segments to increase business opportunities.

Customer & Sales Management

• Maintain strong relationships with existing clients to encourage repeat business and customer loyalty.
• Regularly follow up with existing customers to identify additional sales and cross-selling opportunities.
• Maintain accurate records of customer interactions, sales activities, leads, quotations, and follow-ups.
• Track sales performance and work towards achieving or exceeding monthly and annual sales targets.
• Prepare regular sales reports and provide updates on ongoing opportunities.
• Monitor the status of quotations and ensure timely follow-up with prospective customers.
• Gather customer feedback and communicate relevant insights to management and internal teams.
• Monitor competitor activities, pricing, product offerings, and market trends.
• Keep up to date with the company's product range, promotions, pricing, and sales policies.
• Work closely with internal teams to ensure a smooth and efficient customer experience from initial inquiry through to completion of the sale.

Candidate Profile

Qualifications and Experience

• Previous experience in sales, retail, showroom sales, field sales, business development, or a similar customer-facing role.
• Proven ability to generate leads, develop prospects, and convert opportunities into sales.
• Experience in both indoor and outdoor sales would be an advantage.
• Experience in product-based sales, B2B sales, or account management would be an advantage.
• Good understanding of sales processes, customer relationship management, and lead follow-up.
• Experience using CRM systems or sales tracking tools would be an advantage.
• A qualification in Sales, Marketing, Business Management, or a related field would be an advantage.

Skills and Competencies

• Excellent communication and interpersonal skills.
• Strong sales, negotiation, and closing abilities.
• Customer-focused with a professional and service-oriented approach.
• Confident and comfortable interacting with customers both in a showroom and in the field.
• Strong prospecting and networking skills.
• Ability to identify customer needs and recommend appropriate solutions.
• Strong follow-up and relationship-management skills.
• Results-oriented with a strong focus on achieving sales targets.
• Good organisational and time-management skills.
• Ability to manage multiple leads, customers, quotations, and sales activities simultaneously.
• Strong attention to detail and accuracy.
• Good problem-solving and decision-making abilities.
• Ability to work independently as well as part of a team.
• Proactive, energetic, confident, and self-motivated personality.
• Willingness to travel for client visits and field sales activities.

Key Performance Areas

The successful candidate will be assessed based on:

• Achievement of monthly and annual sales targets.
• Number and quality of new business accounts acquired.
• Lead generation and conversion rates.
• Growth in sales revenue.
• Customer retention and repeat business.
• Follow-up and conversion of quotations and sales leads.
• Quality of customer service and client relationships.
• Accuracy and consistency of sales activity reporting.
• Contribution to market and competitor intelligence.