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Digital Content, Web & Automation Specialist

Wst Car Hire Ltd
Full-time
  • Mauritius
  • Not disclosed
  • Posted Aug 4, 2026
  • Closing 03/09/2026
  • ICT / IT / Web
  • Website & Content Management
  • Design & Brand Management
  • Automation & System Integration
  • AI Tools & Agent Development

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Job Description

We are looking for a creative, technically confident, and highly organised Digital Content, Web & Automation Specialist to manage our digital platforms, strengthen our online presence, and improve internal workflows through automation and AI.

Key Responsibilities

Website & Content Management

  • Manage and update website content using common Content Management Systems (CMS).
  • Ensure all content is optimised for desktops, tablets, and smartphones.
  • Organise website pages, navigation menus, and content categories to create a smooth user experience.
  • Troubleshoot basic website layout and content-display issues.
  • Apply on-page SEO best practices, including heading structures, image alt text, metadata, canonical tags, and robots settings.
  • Use basic HTML and CSS when required.

Design & Brand Management

  • Create attractive and professional digital content using Canva, Adobe Creative Suite, or similar software.
  • Apply modern UI/UX principles, including white space, visual hierarchy, typography, colour, and contrast.
  • Adapt designs and marketing assets for websites, social media, email campaigns, and other digital platforms.
  • Maintain consistent use of the company’s brand colours, fonts, tone of voice, and visual identity.
  • Ensure all published content is visually appealing, accurate, and aligned with brand guidelines.

Automation & System Integration

  • Build and manage automated workflows using platforms such as Zapier, Zoho Flow, Pabbly, Make, or similar tools.
  • Connect applications using APIs, webhooks, triggers, and automated actions.
  • Set up systems that distribute content across multiple platforms and communication channels.
  • Map data accurately between different applications and platforms.
  • Monitor automated workflows, identify errors, and make improvements when required.

AI Tools & Agent Development

  • Create detailed and effective prompts for tools such as ChatGPT, Gemini, Claude, and Midjourney.
  • Use AI tools to generate and improve written content, images, ideas, and basic code.
  • Build specialised AI assistants or agents using no-code and low-code platforms.
  • Apply basic Retrieval-Augmented Generation (RAG) methods using company information, documents, and website content.
  • Integrate AI assistants into automated business workflows.
  • Test and improve AI-generated outputs to ensure accuracy, relevance, and brand consistency