SEO Specialist

In this role, you'll be responsible for implementing and maintaining search engine optimization strategies that improve our website's organic visibility and drive qualified traffic.

At Synrg360, we are dedicated to empowering businesses through our specialized services in customer support,  marketing, and strategic consulting. Our mission is to help you build strong, lasting relationships with your customers, drive your brand’s growth, and position your business for long-term success.

With a passion for excellence and a commitment to your success, Synrg360 stands out as a trusted partner in your business journey. Our holistic approach ensures that every aspect of your business, from customer interactions to marketing initiatives and strategic planning, is aligned with your vision and goals.

We're seeking a detail-oriented SEO Specialist to join our digital marketing team. The ideal candidate has a solid foundation in SEO best practices and can effectively combine traditional SEO techniques with emerging AI technologies. Let us help you unlock your full potential and achieve extraordinary success.

Responsibilities:

• Conduct comprehensive SEO audits to identify opportunities for improvement in website performance, content, and structure
• Develop and execute link building strategies to improve domain authority
• Identify quality link building opportunities through competitor analysis, industry outreach, and content partnerships
• Create and maintain relationships with industry publishers and relevant websites for guest posting and collaborative content opportunities
• Monitor backlink profile health and conduct regular audits to identify and disavow toxic links
• Leverage AI content generation tools to create and optimize SEO-friendly content at scale
• Review and edit AI-generated content to ensure quality, originality, and alignment with brand voice
• Develop workflows that effectively combine AI tools with human expertise for content creation and optimization
• Perform keyword research and analysis to guide content strategy and optimize existing pages
• Develop and maintain SEO-friendly content guidelines for both human writers and AI tools
• Monitor and analyze website analytics to track organic search performance and user behavior
• Implement technical SEO improvements, including meta descriptions, title tags, header tags, and URL structures
• Generate regular reports on organic search performance, rankings, and traffic metrics
• Work with the development team to resolve technical SEO issues and implement recommended improvements
• Stay current with SEO industry trends, tools, and best practices

 Requirements:

• Experience with AI content generation tools (e.g., ChatGPT, Claude, Jasper)
• Understanding of AI content detection and how to ensure content quality and originality
• Proficient in Google Analytics, Google Search Console, and other SEO tools
• Experience with backlink analysis tools (e.g., Ahrefs, Majestic, Moz)
• Demonstrated success in implementing link building campaigns
• Working knowledge of HTML, CSS, and basic technical SEO concepts
• Experience with keyword research tools (e.g., SEMrush, Ahrefs, Moz)
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent written and verbal communication skills for outreach and relationship building
• Understanding of content management systems (CMS) and basic web technologies

 Desired Skills:

• Advanced prompt engineering skills for AI content tools
• Experience with content optimization and editing tools
• Knowledge of AI content guidelines and best practices for search engines
• Experience with digital PR and journalist outreach
• Knowledge of mobile SEO best practices
• Familiarity with schema markup and structured data
• Basic understanding of JavaScript and its impact on SEO
• Experience with content management systems like WordPress

Plus:

• Experience in the gambling or online gaming industry and familiarity with SEO strategies specific to this high-competition niche.
• French native speaker