We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
A fantastic opportunity for an up and coming Digital Marketing Executive to join an exciting and dynamic company, running two women’s fashion brands.
As a digital marketer, you'll need to:
- create and upload copy and images for the organisation's website;
- write and dispatch email marketing campaigns;
- provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI);
- research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
- design website banners and assist with web visuals;
- conduct keyword research and web statistics reporting;
- contribute to social media engagement and brand awareness campaigns;use web analytics software to monitor the performance of client websites and make recommendations for improvement;
- contribute to company and industry blogs and manage e-communications;
- keep up to date with current digital trends;
- manage the contact database and assist with lead generation activities;
Qualifications:
- Diploma in digital marketing.
- If you do not have a related first degree, you may be required to demonstrate a genuine interest in digital marketing, with evidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platforms.
Skills:
- excellent written communication skills for producing high quality content;
- attention to detail and accuracy;
- the ability to work independently and flexibly;
- the capacity to prioritise and work across multiple projects;
- organisational skills with the ability to deliver a high volume of quality work;
- creative skills for contributing new and innovative ideas;
- networking and analytical skills;
- knowledge of existing and emerging social media platforms;
- excellent IT skills.
- knowledge of web analytics tools
- experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- experience with Photoshop, InDesign and other miscrosoft tools.