Digital & Data Analyst

The Digital & Data Analyst will primarily be responsible for analysing medium-large data sets and then using that data to create and optimise digital marketing campaigns online.

The Digital & Data Analyst will primarily be responsible for analysing medium-large data sets and then using that data to create, track and optimise online digital marketing campaigns.

Given the scope and scalability of the data this is a great opportunity for an experienced analyst to make a real measurable difference in an organisation and take their career to the next level.

RESPONSIBILITIES & EXPERIENCE

- Data analysis primarily using Microsoft Excel.

- Creation and optimization of advertising campaigns.

- Optimise monthly budget according to campaign performance.

- Review and optimize various metrics in order to maximise ROI and campaign goals.

- Generate daily, weekly and monthly reporting for revenue, conversion and other goal tracking.

- Monitor and administer web analytics dashboards.

- Monitor and review booking rates and competitor pricing.

- Perform daily account management of pay per click accounts on Google AdWords and other search/display platforms.

Experience

- At least 2 years experience in a data driven analyst position

- University degree

- Detail oriented with strong analytical skills

- Proficient using MS Excel

- Fluent in spoken and written English

- Knowledge/experience in statistical/actuarial or using Google AdWords/Bing Ads/Yahoo Ads would be a strong advantage

APPLYING

In your application please include a covering letter outlining your analytical experience.